The Highly awarded Chicago based chef, Stephanie Izard, had an idea to launch her own line of cooking sauses and spices that will help the at-home cook create dishes with the same flavor and fun as a going out to a restaurant. Her and her team turned to the team at Walton Isaacson to help her redesign her fun-filed line of full-flavor cooking essentials. The brand was created to not only reflect the bold and imaginative flavors — but also the personality of the chef herself. Bright bold colors, whimsical illustrations and an identity that was as fun to make as it was to cook with. The team and I created the full branding from logo to package design to brand persona. And we couldn’t have been more pleased!
CREDIT: Matt Weiner (ECD), Tim Rocklage (Design), Krystle Smothers (Copy), Photography (This little Goat)
